Color Palette

The State of Utah's primary colors are unified with the flag.

To ensure all State Departments are visually unified, divisions will no longer use individual division colors as their primary visual indicator.

  • Primary Palette: All communications must utilize the official State Level Palette as the primary set.
  • Secondary Palette: The Department Level Palette provides accessible, complementary shades that all departments and divisions can leverage for marketing and communications. 

Primary Palette

Pageant Blue Pantone Card

Industry Blue

  • Hex Code: #071d49
  • RGB: 7, 29, 73
  • CMYK: 100, 92, 38, 45
Pantone Card of Lapis Blue

Beehive Blue

  • Hex Code: #093692
  • RGB: 9, 54, 146
  • CMYK: 94, 63, 0, 43
Image

Antelope Island Turquoise

  • Hex Code: #81d0f0
  • RGB: 129, 208, 240
  • CMYK: 45, 13, 0, 6
Pantone Card of Beehive Gold

Beehive Gold

  • Hex Code: #fdbb38
  • RGB: 253, 187, 56
  • CMYK: 0, 26, 78, 1
Pantone Card of Carrot

Moab Sun

  • Hex Code: #fe7335
  • RGB: 254, 115, 53
  • CMYK: 0, 55, 79, 0
Pantone Color Card of Barbados Cherry

Delicate Arch Red

  • Hex Code: #aa0200
  • RGB: 171, 19, 20
  • CMYK: 0, 99, 100, 33

Secondary Palette/Division & Office Colors

Color Card of Royal Blue #0258BB

DCP Royal Blue

  • Hex Code: #0258BB
  • RGB: 2, 88, 187
  • CMYK: 99, 53, 0, 27
Color Card of Orange #E2541F

Corporations Orange

  • Hex Code: #E2541F
  • RGB: 226, 84, 31
  • CMYK: 0, 63, 86, 11
Color Card of Yellow-Green #CBB60C

DOPL Yellow

  • Hex Code: #CBB60C
  • RGB: 203, 182, 12
  • CMYK: 0, 10, 94, 20
Image

DPU Mint

  • Hex Code: #94AF87
  • RGB: 148, 175, 135
  • CMYK: 15, 0, 23, 31
Color Card of Red #E70015

Real Estate Red

  • Hex Code: #E70015
  • RGB: 231, 0, 21
  • CMYK: 0, 100, 91, 9
Color Card Green #007000

Securities Money Green

  • Hex Code: #007000
  • RGB: 0, 112, 0
  • CMYK: 100, 0, 100, 56
Office of Consumer Services Plumb color

OCS Plum

  • Hex Code: #870746
  • RGB: 135, 7, 70
  • CMYK: 0, 95, 48, 47
Color Card of Blue #467EC8

OPLR Blue

  • Hex Code: #467EC8
  • RGB: 70, 126, 200
  • CMYK: 15, 0, 23, 31
Color Card Dark Purple #301c5c

OPRO Dark Purple

  • Hex Code: #301C5C
  • RGB: 48, 28, 92
  • CMYK: 48, 70, 0, 64
OAIP Teal Hex Code 3D9992

OAIP Teal

  • Hex Code: #3D9992
  • RGB: 61, 153, 146
  • CMYK: 60, 0, 5, 40
Image

OHOA Red-Brown

  • Hex Code: #A34818
  • RGB: 163, 72, 24
  • CMYK: 0, 56, 85, 36